Google

Project Manager - Client & Facilitation

[Please note that due to NDA agreements, I cannot disclose the full process book of some of my projects, but I have provided limited yet accurate information on my website reflecting the results, experience, and skills involved.]

We partnered with Google and SCADpro studio to design and collaborate upon Google Pixel’s cutting-edge computational photography. The challenge was to design ingenious and award-winning delightful content creation experiences, while addressing Gen Z’s values and their need for creative expression.

As the Project Manager of the project, my role was to translate and execute ideas into actionable solutions.

Skills Involved:
Creative Management, Leadership, Communication and Presentation, Conceptualization, Lead Initiative, Scheduling and Planning, Emotional Intelligence, Data & Insights Translation, User Research, Trends Research, Affinitization, User Testing, Conceptualizing, Co-Creation and Prototyping, alongside Design Thinking parameters and Innovation Strategy.

The Challenges

The Process

To unify and inspire a diverse team of 20 creatives from different creative fields: Film, Photography, Graphic Design, Brand Management, Illustration, Motion Media, UX Design, Design Management, Business Innovation.
Ability to lead effective interactions with strategists, account, studio, production and others.
To design an effective work plan, set goals, delegate, and prioritize timelines.
Time Management, Resource Allocation, Problem-Solving, and Product Design within a 10-week time frame.

Empathize: To understand Gen Z needs and their need for creative expression. Interviews, Surveys, Case scenarios, Trends Report Research, "How Might We" Statements.
Define: Data & Insights Translation. Problem framing. Data clustering. Insights Translation.
Ideate: Co-Creation workshops, concept creation, user personas.
Prototype: High-Fidelity Wire frames.
Test: case scenarios, user testing workshops, feedback.
Delivery: The "Final Experience" was developed around the insights gathered. We had a successful delivery of 4 products within a 10-week time frame.

Key Takeaways

As Project Manager, I was thrilled and thankful to have met all these amazing creatives! The interaction and collaboration between each other was key for this project

to be executed. It was the combination of skills, passion and different perspectives that facilitated the delivery of a visionary project. Each team player was key throughout each step of the way, and I couldn't be more proud and thankful to have worked with them.

Story Telling delivers a thorough concept with a visionary concept and idea.
User Research and User Experience is the combination of functionality, wire-framing, prototyping, and concept ideation in collaboration.

Tools: Figma, Miro, Adobe Illustrator (Certified Associate Designer), Adobe Photoshop, Gantt Chart, Business Model Canva.